Redefine what's possible.
Evidence-based cycling coaching
Become more than you thought possible with the Winning Edge Method — an evidence-based approach built around you, giving you the structure, support and expertise to reach new heights.
Proven results
Smarter training.
Measurable gains.
These aren't the product of training harder or chasing quick wins. They're what happens when training, strength, recovery and lifestyle finally align with where a rider actually is in their development. Real numbers, from real riders, using The Winning Edge Method.
+108w
15 second power improvement: 849 → 957w
+19.5%
1 minute power: 559 → 668w
+36w
10 minute power: 371 → 407w
Framework
Evidence-based coaching that builds stronger, smarter cyclists.
The Winning Edge Method is an evidence-based grade classification framework that maps your development from E-Grade through to A-Grade. It helps you understand where you are, identify what matters most to your performance and development, and determine what you need next. It brings together sport science, coaching experience and a clear understanding of athlete development to create a pathway that evolves as you do — supporting long-term progress every step of the way.
Trainer
Coaching shaped by the pathway and the science.
Anna Hull raced for Australia and as a professional for Specialized Securitor Professional Women's Cycling Team, then moved into the science of how riders actually develop. Winning Edge Cycling is built on both.
2x
UCI World Championship Bronze Medals
12+
National Titles
3x
University qualifications — In Exercise & Sport Science and Nutrition
Real Stories
The results have been exactly what I needed: healthy, sustainable growth. I’m no longer stuck in cycles of overtraining, and I finally feel like I’m building a solid foundation for the future. With Anna’s support, I’m confidently working toward my long-term goal of competing in the gravel world championships in 2027.”
Gina
From Grade-C to Grade-B in 4 months
“I began working with Anna as I was looking to improve specific aspects of my cycling and after many attempts at self coaching, decided I needed to turn it up a notch and seek professional help.
I was racing a lot online and realised that I needed to improve my sprint and anaerobic power in order to be competitive at the finish of an event.
Through targeted specified sessions and a personalised training plan, I started to see quick improvements and after just a couple of weeks, was hitting lifetime power PB’s and saw this transfer across to my race results.
I couldn’t be happier with the experience so far and would highly recommend Anna to anyone who is looking to improve on the bike and reach their goals.”
Alex W.
From C-Grade to B-Grade in 3 months
“I really enjoyed working with you. All my questions and doubts regarding training have been answered by you diligently and I was certain that you put me on the right training track. You backed up your suggestions with research papers and that was also very reassuring to me.
My result from the recent ramp test will speak for itself, haha :D. I have to admit I’m super happy about it. My 5 min power increased by 17 watts compared to the ramp test that we had done during the first week. I’m very grateful for every single watt gained and it all thanks to you so thanks a lot, Anna!
Thanks a bunch for all the help!”
Adrian P.
From D-Grade to C-Grade in 4 weeks
“Working with Anna has made a real difference to my cycling and overall wellbeing. Her positive, holistic approach goes beyond performance on the bike, helping me improve my sleep, recovery and nutrition while building strength and power. Anna’s knowledge, encouragement and feedback keep me motivated and on track towards my goals.”
Julia
From C-Grade to B-Grade in 12 weeks
"My decision to work with Anna has pushed my fitness to a new level. By incorporating strength training into my riding program and carefully managing my training load alongside everyday life, I’ve been able to recover better and adapt more consistently, which has left me with more energy to put everything into each session."
Dylan
From C-Grade to B-Grade in 12 weeks
Evidence-Based Coaching
WEC Difference
A better way to build performance.
The Winning Edge Method is built around a simple principle: better performance comes from doing the right things, in the right way, at the right time. Using evidence, experience and a clear understanding of athlete development, we identify what will make the biggest difference for you – giving every part of your development a purpose.
Grounded in science
A methodology built on exercise science, not guesswork or generic plans.
Individualised
Your coaching adapts to your current ability, goals, demands and capacity to train.
Less, but better
Shorter, smarter sessions that fit a demanding career, proven to outperform simply training more.
Real results
A methodology proven in practice designed to turn evidence into real-world results for real cyclists.
Let’s find your Winning Edge today.
Not sure where you sit, or what's holding your riding back?
That's exactly what the first conversation is for.
Book a free 30-minute call and we'll talk through where you are now, what's getting in the way, and the path forward. No pressure, no obligation, just a clear picture of what's possible.
Prefer to explore the options first?
Take a look at the coaching tiers and find the one that fits.
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